According to the results of data analysis in December 2021, the top three in the drama actor brand rankings are Song Hye Kyo, Jang Ki Yong, and Jeon Ji Hyun. The Korea Business Reputation Research Institute generated 74,816,041 brand data of 50 drama actors by measuring consumer brand engagement, media presence, and media presence. And community. In December 2021, Song Hye Kyo achieved a brand reputation index of 6,328,712. The following names in the drama actor brand reputation ranking are Jang Ki Yong, Jeon Ji Hyun, Park Eun Bin, and Go, Hyun Jung.
Goo Chang-Hwan – Director of the Korea Business Reputation Institute, said, “According to the results of analyzing the brand reputation of drama actors in December 2021, Song Hye Kyo is associated with high ratings. is “template, perfect, and supportive.” During her data analysis, the keywords “Jang Ki Yong,” “kiss,” and “lip lock” came up the most.
After the drama “Now, we are breaking up” aired, Song Hye Kyo and Jang Ki Yong consistently ranked high on the drama actor brand rankings. This does not surprise many people because both are famous names on the Korean screen.
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